Brighton, CO.  |  July 03, 2024

Owned by strength legend and the The Strongest Man on Earth™ Brian Shaw and his wife Keri, Undefined Nutrition continues its rapid grow with further expansion to AMAZON.com. Starting this July, 2024, Undefined Nutrition will be listing and selling additional product on the world’s number one eCommerce platform.

“I’m super proud of our team and their hard work on this phase of our company’s expansion. AMAZON is a key piece of our growth plans and I’m super-excited about this strategic move,” says Shaw. “I’m proud to have my name on the products, and I use them every day to keep up with my intense training. Bringing Undefined Nutrition performance supplements to AMAZON will allow thousands more consumers get the benefits I do every day.”

Recently appointed President of Undefined Nutrition, Craig Stevenson had this to say. “Our expansion to AMAZON.com is a key component to our continued growth of the brand. Our direct-to-consumer business continues to thrive and our AMAZON.com expansion is the next opportunity to bring more consumers into the brand,” notes Stevenson. “We have aggressive, yet calculated growth plans for Undefined Nutrition, both in the US and internationally and this is an exciting step forward in bringing our premium supplements to more dedicated fitness enthusiast.”

To visit the new Undefined Nutrition store on AMAZON.com, click here.

To visit the direct-to-consumer store, go to UndefinedNutrition.com.


About Undefined Nutrition

Based in Brighton, CO, USA, Undefined Nutrition is a brand created by strength legend Brian Shaw and his wife Keri. Owning the title of The Strongest Man on Earth™, Brian’s vision was to  create a brand that he could be proud of in every way, Undefined Nutrition must exceed the strict demands and expectations of the most demanding athletes on the planet.

Made in the USA, from ultra-premium ingredients under strict manufacturing processes, Undefined Nutrition delivers purity and potency with every serving. The mission of Undefined Nutrition has morphed over time, to produce supplements and products to help people at all levels of fitness and from all walks of life, define their journey and become their absolute best.

For media inquiries, email info@shawstrength.com